Episodes
Tuesday Aug 19, 2014
Compelling Peer Fundraising // Gary Wohlfeill
Tuesday Aug 19, 2014
Tuesday Aug 19, 2014
Gary Wohlfeill and the co-founders of Crowdrise set out to modernize fundraising and make giving back fun. They've done it; some of the country's largest fundraising events now use CrowdRise as their platform, as do thousands of individuals. Wohlfeill shares how his organization defines peer-to-peer fundraising and why letting supporters explain to others why they care about an issue is incredibly effective.
–Originally recorded for Achieve Access, April 2014 Webinar–
Monday Aug 18, 2014
The Art of Asking // Michael Baker
Monday Aug 18, 2014
Monday Aug 18, 2014
Michael Baker talks about the Art of Asking.
–Originally recorded for Achieve Access, July 2014 Webinar–
Thursday Aug 07, 2014
The Art of Asking // Amy Wolfe
Thursday Aug 07, 2014
Thursday Aug 07, 2014
Amy Wolfe talks about the Art of Asking.
–Originally recorded for Achieve Access, July 2014 Webinar–
Thursday Aug 07, 2014
Building Donor Relationships that Last // Ann Maier
Thursday Aug 07, 2014
Thursday Aug 07, 2014
Ann Maier of National Geographic says it offers so much to connect potential supporters with that it can be a challenge. What’s really going to resonate with a specific donor? NatGeo now structures itself internally around purpose rather than function; a fundraiser who works closely with the other staff members who are reaching out to the same supporters can create a more captivating case.
–Originally recorded for Achieve Access, June 2014 Webinar–
Monday Aug 04, 2014
How to Create Inspiring Messaging // Kivi Leroux Miller
Monday Aug 04, 2014
Monday Aug 04, 2014
Kivi Leroux Miller, from Nonprofit Marketing Guide, discusses the evolution of communication for causes, redefining new messaging for causes, and developing a message that raises dollars.
–Originally recorded for Achieve Access, March 2014 Webinar–
Monday Aug 04, 2014
Compelling Peer Fundraising // Justin Wheeler
Monday Aug 04, 2014
Monday Aug 04, 2014
Justin Wheeler, creator of Liberty North Korea, shares how he developed a strong grassroots base through Millennials and why his 100% model works: The organization really does give away 100% of the funds raised.
–Originally recorded for Achieve Access, April 2014 Webinar–
Monday Aug 04, 2014
The Role of the Brand Cycle // Nathalie Laidler-Kylander
Monday Aug 04, 2014
Monday Aug 04, 2014
Nathalie Laidler-Kylander, author of "The Brand IDEA: Managing Nonprofit Brands with Integrity, Democracy, and Affinity", describes the brand paradigm shift she sees happening in the nonprofit space. –Originally recorded for Achieve Access, May 2014 Webinar–